"In the evenings I usually watch television or go to the movies. Weekends I often spend on the Gulf Coast. Our neighborhood theater in Gentilly has permanent lettering on the front of the marquee reading: Where Happiness Costs So Little. The fact is I am quite happy in a movie, even a bad movie. Other people, so I have read, treasure memorable moments in their lives: the time one climbed the Parthenon at sunrise, the summer night one met a lonely girl in Central Park and achieved with her a sweet and natural relationship, as they say in books. I too once met a girl in Central Park, but it is not much to remember. What I remember is the time John Wayne killed three men with a carbine as he was falling to the dusty street in Stagecoach, and the time the kitten found Orson Welles in the doorway in The Third Man."

The Moviegoer, natch. “Where Happiness Costs So Little” is such a great line; I’m going to have to use it somewhere. (via The Second Pass)